LUCAS OIL RACE DAY TRADITIONS GIVEAWAY

Official Rules

This Race Day Traditions Contest (“Contest”) is in no way sponsored, endorsed, administered by, or associated with Facebook, Instagram, TikTok, X, Igloo Corporation, DoorDash, Inc., or Magnet Group. Entrants release each such entity from any responsibility related to this Contest. This promotion is not sponsored by, endorsed by, or affiliated with any racing league, sanctioning body, or event. The information you provide may be used for the purposes set forth in Section 9 (Publicity Release and Content License) and as described in our Privacy Policy (Section 10).

NO PURCHASE IS NECESSARY TO ENTER OR WIN. A PURCHASE WILL NOT INCREASE YOUR CHANCE OF WINNING.

  1. Sponsor.  This Contest is sponsored by Lucas Oil Products, Inc. (“Sponsor”), located at 3610 River Crossing Parkway, Indianapolis, IN 46240.
  1. Eligibility.  The Contest is open only to individuals who are, as of the time and date of entry, legal residents of the contiguous continental United States who are at least eighteen (18) years of age or older at the time of participation.  Employees, temporary employees, independent contractors, interns, managers, officers and directors of Sponsor, its parents, and each of their respective affiliates, subsidiaries, advertising and promotion agencies, vendors or franchise partners, distributors, wholesalers, retailers, or prize suppliers, or judging organizations, and members of the immediate families and/or those living in the same household (whether legally related or not) of each, are not eligible to enter the Contest or win the Prize. For purposes of this Contest, “immediate family members” are defined as spouse, partner, parents, legal guardians, in-laws, grandparents, siblings, children and grandchildren and those living in the same household shall mean people who share the same residence at least three (3) months a year, whether legally related or not.  By participating in the Contest, each entrant unconditionally accepts and agrees to comply with and abide by these “Official Rules” and the decisions of Sponsor, including the interpretation of these Official Rules and its exercise of discretion, which will be final and binding in all respects. Sponsor will resolve any dispute or situation not covered by these Official Rules, and its decision will be final and binding.
  1. Contest Period. 

Entry Submission Period: The Contest entry submission period begins at 12:00 a.m. (EST) on May 4, 2026 and ends at 11:59 p.m. (EST) on May 14, 2026 (the “Entry Period”).

Public Voting Period: The public voting period begins at 12:00 a.m. (EST) on May 17, 2026 and ends at 11:59 p.m. (EST) on May 20, 2026 (the “Voting Period”).

  1. How to Participate.

a. Entry Submission:

  • To participate, entrants must submit an entry during the Entry Period by visiting the Contest landing page accessible through links posted on https://www.lucasoil.com, https://www.facebook.com/OfficialLucasOil), https://www.instagram.com/lucasoilproducts/, https://www.tiktok.com/@lucasoilproducts, or https://x.com/Lucas_Oil, and completing the entry form.
  • To enter, participants must provide: first and last name; email address; phone number; mailing address; and a description of their race day tradition (written description and/or video submission).
  • Entrants may optionally include photographs and/or videos showcasing their race day tradition. Video and photographic submissions are encouraged but not required to enter. All written descriptions, photographs, and videos submitted are collectively referred to as “Submission Content.”
  • By submitting an entry, each entrant: (i) agrees that they have read and agree to be bound by these Official Rules; (ii) consents to Sponsor using their first name and last initial, tradition description, and any provided photo/video content in social media posts and other promotional materials concerning the Contest; (iii) grants Sponsor the rights specified in Section 9 (Publicity Release and Content License); and (iv) represents and warrants that all Submission Content is original, was not made with artificial intelligence, does not infringe on any third-party rights, and that the entrant has all necessary rights and permissions to submit the Submission Content and grant the licenses herein.
  • Use of any robotic, automatic, programmed, or similar entry method will void all entries and result in disqualification. Limit one (1) entry per person regardless of entry method. You may not enter more times than indicated by using multiple email addresses, identities, or devices in an attempt to circumvent the rules.
  • All entries become the property of Sponsor and will not be acknowledged or returned. Sponsor reserves the right to disqualify any Submission Content that, in its sole discretion, contains inappropriate, offensive, or objectionable content, or that does not comply with these Official Rules.

b. Finalist Selection:

  • On or about May 16, 2026, a panel of judges designated by Sponsor (consisting of Lucas Oil employees) will review all eligible entries received during the Entry Period and select three (3) finalists (each a “Finalist”) based on the following judging criteria:
    – Creativity and originality of the race day tradition described
    – Entertainment value and engagement quality of the submission
    – Relevance to and embodiment of race day spirit
  • Entries will be evaluated based on these criteria in the sole discretion of the judges. Judges’ decisions are final and binding in all respects. In the event of a tie, the tied entries will be re-judged by the same panel of judges to determine Finalists, and the judges’ determination shall be final.
  • The three (3) Finalists will be notified by email and/or phone on or about May 16, 2026. Selected portions of each Finalist’s Submission Content, along with their first name and last initial, will be posted to Sponsor’s social media channels on or about May 17, 2026 to begin the Voting Period.

c. Public Voting and Winner Selection:

  • During the Voting Period, the public will be invited to vote on the three (3) Finalists’ submissions via Sponsor’s social media platforms (Facebook, Instagram, TikTok, and/or X). The Finalist who receives the highest number of valid votes during the Voting Period will be selected as the winner (the “Winner”).
  • Voting is limited to one (1) vote per person per day during the Voting Period. Sponsor reserves the right to verify the validity of votes and disqualify any votes that it believes, in its sole discretion, have been generated through fraudulent, automated, scripted, or other improper means.
  • In the event of a tie in votes at the conclusion of the Voting Period, the tied Finalists will be re-judged by Sponsor’s designated judging panel using the same criteria described in Section 4(b) above, and the Finalist with the highest combined judging score will be declared the Winner. The Winner will be determined on or about May 20, 2026.
  1. Prizes.  One (1) Winner will be eligible to receive the following prize package (the “Prize”):
  • One (1) white Igloo “Cooltones” 14qt cooler with Lucas Oil logo (approximate retail value: $225)
  • One (1) set of Lucas Oil branded cornhole boards with accompanying Lucas Oil branded beanbags (approximate retail value: $150)
  • One (1) Lucas Oil branded Magnet Group “epic plush” sublimated blanket (approximate retail value: $30)
  • Two (2) Lucas Oil branded folding chairs (approximate retail value: $95)
  • One (1) $200 DoorDash gift card (approximate retail value: $200)


Approximate Total Retail Value of the Prize is US $700.00.

Prize is not redeemable for cash (except as expressly provided herein) or transferable (except as expressly provided herein); no substitutions are allowed except at the Sponsor’s sole discretion if the Prize becomes unavailable or unfeasible to supply at the time that the Prize is to be awarded, in which case Sponsor may, in its sole discretion, substitute any Prize with another Prize of approximately equal or greater value. Winner is responsible for any costs not specifically mentioned above, including any federal, state, and local taxes associated with the Prize. Winner will be required to execute the necessary Affidavit and Release, and W-9 form(s), which form may, in Sponsor’s discretion, among other provisions, require entrant to allow Sponsor to photograph and use Winner’s photograph in conjunction with promotion and marketing of Sponsor and the Contest. All third-party product and brand names (Igloo, DoorDash, Magnet Group) mentioned in connection with this Contest are trademarks of their respective owners. The use of such names is solely for the purpose of identifying the prizes. This Contest is not sponsored, endorsed, administered by, or associated with, any of the third-party brands whose products are offered as prizes or any of the social media platforms on which it is promoted. All inquiries regarding the Contest should be directed to Sponsor, not to the manufacturers or providers of the prize products. Sponsor makes no representations or warranties of any kind, express or implied, regarding any third-party products or services offered as prizes in this Contest. All third-party prizes are provided “as is” and without warranty of any kind by Sponsor, including but not limited to warranties of merchantability, fitness for a particular purpose, or non-infringement. The manufacturer or provider of each prize is solely responsible for any warranties, guarantees, or representations associated with their products or services if any are granted to Winner by such manufacturer or provider.

  1. Winner Notification and Claiming.  The Winner will be notified by phone and/or email within twenty-four (24) hours of selection on or about May 20, 2026, and must complete, sign and submit an affidavit of eligibility/liability release and a publicity release (“Affidavit”) within forty-eight (48) hours of the date notice is sent or such other date set by Sponsor. If such Affidavit is not properly executed and returned within that time period, or if Winner does not otherwise comply with these Official Rules, the Prize will be forfeited and may be awarded to the runner-up (the Finalist with the second-highest vote count), or if necessary, the third-place Finalist.


The Winner will be required to confirm their name, age at time of entry, legal residence at time of entry, address, phone number, and email address, or the Prize will be forfeited. If the Prize is returned as undeliverable, or if the Winner is unable to be contacted via phone or email within the applicable time period, Sponsor will have the right, but not the obligation, to select an alternate Winner from the remaining Finalists.
In the event of a dispute, all online entries will be deemed to have been submitted by the owner of the account from which they were sent. For these purposes, an account holder means the natural person assigned to such account by the email provider, Internet access provider, online service provider, or other organization responsible for assigning account addresses for the domain associated with such account. Any questions regarding the number of entries submitted or the owner of an account will be determined by Sponsor in its sole discretion. All offers are non-transferable.

  1. Judging and Selection.  This is a skill-based contest. Winner selection is based on judging by Sponsor’s designated panel and public voting, not on chance. The quality of entries as judged by Sponsor’s panel and the number of valid votes received during the Voting Period will determine Finalists and the Winner.
  1. Submission Content Requirements and Restrictions.  All Submission Content must:
  • Be the original work of the entrant
  • Not be created in whole or in part using artificial intelligence (AI) tools or software that generate images, video, or other media content. Only original, human-created content is permitted. Entries that, in Sponsor’s sole discretion, contain AI-generated or otherwise inauthentic media will be disqualified.
  • Not infringe on any third-party intellectual property rights, privacy rights, or publicity rights
  • Not contain any material that is inappropriate, offensive, defamatory, libelous, or otherwise unlawful
  • Not contain any brand names, trademarks, or logos other than Lucas Oil (unless incidentally appearing in background)
  • Not contain any personal information of third parties (including minors) without their consent
  • Comply with all applicable laws and regulations

Sponsor reserves the right, in its sole discretion, to disqualify any entry that does not comply with these requirements or that Sponsor deems inappropriate for any reason.


If Submission Content includes any individuals other than the entrant, entrant represents and warrants that they have obtained all necessary consents, releases, and permissions from such individuals (or their parent/legal guardian if a minor) for their appearance in the Submission Content and for Sponsor’s use of the Submission Content as described in these Official Rules.

  1. Publicity Release and Content License.  Subject to applicable law, by entering and submitting Submission Content, each entrant irrevocably grants Sponsor, its parent and subsidiary companies, affiliates and related entities, advertising and promotion agencies, vendors and franchise partners, and distributors and other prize suppliers, their respective employees, independent contractors, managers, officers and directors, each of their licensees, sub-licensees, successors and assigns (collectively the “Released Parties”), the following rights:

a. Publicity Rights: The right and permission to use, reproduce, publish, distribute, and display entrant’s name, first name and last initial, voice, likeness, photograph, image and/or biographical material for advertising, promotional and/or marketing purposes in connection with the Contest, including, without limitation, by releasing the entrant’s name to any requestors, as well as for any purpose set forth in the Sponsor’s Privacy Policy at the time of collection in all forms of media and by all manners (now and hereafter known), and on and in connection with related products, services, advertising and promotional materials (now known or hereafter developed), worldwide, in perpetuity, without any obligation, notice or consideration, except for the awarding of the applicable Prize to the Winner.

b. Content License: By submitting Submission Content, each entrant grants to Sponsor and the Released Parties a perpetual, worldwide, irrevocable, royalty-free, non-exclusive, fully paid-up, transferable, sublicensable license to use, reproduce, modify, adapt, publish, translate, create derivative works from, distribute, publicly perform, and publicly display the Submission Content (in whole or in part) in any format or medium now known or later developed, for any purpose, including but not limited to advertising, promotional, and marketing purposes in connection with the Contest and Sponsor’s business, without further notice, attribution, or compensation to entrant. Sponsor may publicly display Finalist submissions (or portions thereof) for voting and promotional purposes.  Entrant acknowledges and agrees that Sponsor may edit, modify, or use only portions of the Submission Content in Sponsor’s sole discretion. Entrant retains ownership of the Submission Content, but grants Sponsor the irrevocable rights described herein.  Entrant represents and warrants that the Submission Content is entrant’s original work, that entrant owns all rights in and to the Submission Content, and that the Submission Content does not violate any third-party rights or applicable laws.

  1. Privacy Policy.  By entering this Contest, you agree to the Privacy Policy located at http://www.lucasoil.com/Privacy-Policy and that your entry and the personal information collected from you in connection with this Contest may be shared with the Released Parties.
  1. Reservations.  Sponsor is not responsible for any incorrect or inaccurate entry information, human error, technical malfunction, failures, omission, interruption, deletion, or defect of any telephone network, computer online systems, computer equipment, servers, access providers, or software including but not limited to any injury or damage to entrant’s or any other person’s computers relating to or resulting from participation in this Contest; inability to access the entry website or any pages thereof; theft, tampering, destruction, or unauthorized access to or alteration of entries; entry submissions that are processed late or incorrectly or are incomplete, illegible, garbled, or lost due to computer or electronic malfunction.  In the event Sponsor is prevented from continuing with the Contest by any event beyond its control, including, but not limited to, fire, flood, epidemic, earthquake, explosion, labor dispute or strike, act of God or public enemy, communications or equipment failure, utility or service interruptions, riot or civil disturbance, terrorist threat or activity, war (declared or undeclared), interference with the Contest by any party, or any federal, state, local or provincial government law, order, or regulation, order of any court or jurisdiction, or other cause not reasonably within Sponsor’s control (each a “Force Majeure” event or occurrence), Sponsor shall have the right to modify, suspend or terminate the Contest or Prize.  Sponsor additionally reserves the right, in its sole and absolute discretion, to cancel, terminate, modify, or suspend the Contest, in whole or in part, and/or award the Prize based on judging criteria from among all eligible entries received should fraud, virus, bugs, or other causes beyond the control of the Sponsor corrupt the administration or security of the Contest.
  1. Waivers and Releases.  Each entrant assumes liability for losses or injuries caused or claimed to be caused by participating in the Contest, or by the acceptance, possession, use of, or failure to receive a Prize. By entering this Contest, you release, discharge, and agree to indemnify and hold harmless Facebook, Instagram, TikTok, X, Igloo Corporation, DoorDash, Inc., Magnet Group, Sponsor, and all Released Parties from any and all claims, expenses (including attorneys’ fees), liability for injuries to any person (including death), or property, loss or damage of any kind arising in whole or in part, directly or indirectly from or in connection with the Contest or acceptance, use, misuse, or possession of any Prize and waive any and all claims against the Released Parties for any and all such injuries, loss or damage.
  1. Disclaimer of Warranties.  THE RELEASED PARTIES MAKE NO WARRANTIES, EXPRESS OR IMPLIED, ORAL OR WRITTEN, CONCERNING THIS CONTEST OR ANY PRIZE. ANY IMPLIED WARRANTIES THAT MAY BE IMPOSED BY APPLICABLE LAW ARE LIMITED IN ALL RESPECTS TO THE DURATION OF THE CONTEST.
  1. Limitation of Liability.  TO THE EXTENT PERMITTED BY APPLICABLE LAW, ANY AND ALL DISPUTES, CLAIMS AND CAUSES OF ACTION ARISING OUT OF OR CONNECTED WITH THE CONTEST, OR ANY PRIZE AWARDED, WILL BE RESOLVED INDIVIDUALLY, WITHOUT RESORT TO ANY FORM OF CLASS ACTION. UNDER NO CIRCUMSTANCES WILL YOU BE PERMITTED TO OBTAIN ANY AWARD FOR, AND YOU HEREBY KNOWINGLY AND EXPRESSLY WAIVE ALL RIGHTS TO SEEK, PUNITIVE, INCIDENTAL, CONSEQUENTIAL OR SPECIAL DAMAGES, LOST PROFITS AND/OR ANY OTHER DAMAGES, OTHER THAN ACTUAL OUT OF POCKET EXPENSES NOT TO EXCEED FIFTY DOLLARS ($50.00). YOUR REMEDIES ARE LIMITED TO A CLAIM FOR MONEY DAMAGES (IF ANY), AND YOU IRREVOCABLY WAIVE ANY RIGHT TO SEEK INJUNCTIVE OR EQUITABLE RELIEF. SOME JURISDICTIONS DO NOT ALLOW THE LIMITATIONS OR EXCLUSION OF LIABILITY, SO THE ABOVE MAY NOT APPLY TO YOU TO THE EXTENT EXCLUDED BY APPLICABLE LAW.
  1. Intellectual Property.  The Contest and all the related pages, contents, and code are the copyright of Sponsor and its related subsidiaries and affiliates. Copying or unauthorized use of any copyrighted material or trademarks without the express written consent of its owner is strictly prohibited.
  1. General Conditions.  This Contest is subject to all federal, state, and local laws and regulations. This Contest and these Official Rules will be governed by the laws of the State of Indiana. Any court of competent jurisdiction sitting within Marion County, State of Indiana will be the exclusive jurisdiction and venue for any disputes arising out of or relating to this Contest and these Official Rules. If the Contest is challenged by any legal or regulatory authority, Sponsor reserves the right to discontinue or modify the Contest, or to disqualify entrants residing in the affected geographic areas. In such event, the Released Parties will not have any liability to entrants who are disqualified due to such action. The invalidity or unenforceability of any provision of these Official Rules or the Affidavit will not affect the validity or enforceability of any other provision. If any provision of the Official Rules or the Affidavit is determined to be invalid or otherwise unenforceable or illegal, the other provisions will remain in effect and will be construed in accordance with their terms as if the invalid or illegal provision were not contained herein. Sponsor’s failure to enforce any term of these Official Rules will not constitute a waiver of that provision. Entrants agree to waive any rights to claim ambiguity of these Official Rules.
  1. Copy of Official Rules and Winner List.  For a copy of these Official Rules or the name of the Winner, visit: https://www.lucasoil.com/lucas-oil-race-day-traditions-contest/. Requests must be received within sixty (60) days after the end of the Contest.

Entire Agreement; Affidavit Requirement.  These Official Rules constitute the entire agreement between Sponsor and each entrant concerning this Contest and supersede all prior or contemporaneous agreements or representations, whether written or oral, regarding the Contest. In the event a prospective Winner is selected, that Winner must execute and return an Affidavit of Eligibility, Liability Release, and Publicity/Content License and any required tax forms as a condition to receiving the Prize, as more fully described in Section 6. The Affidavit supplements, but does not replace or limit, these Official Rules. These Official Rules, and any Affidavit entered with a Winner, may not be amended except by Sponsor in writing.

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