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LUCAS OIL JOINS IFA WITH A MULTI-YEAR AGREEMENT ANNOUNCES NEW PRO-AM REDFISH CHALLENGES

Lucas Oil, a premier manufacturer of petroleum additives and oils for high performance engines, has joined the Inshore Fishing Association (IFA) as an official sponsor with a multi-year agreement. Lucas will join some of the fishing industry’s most respected brands as a tour sponsor of the IFA Redfish and Kayak Tours. The partnership also includes the announcement of an all-new Lucas Oil IFA Pro-Am Redfish Challenge presented by Cabela’s tournament series. Set to begin in 2013, the all- new Pro Am events are being billed as the ultimate redfish showdown, featuring the sport’s best anglers in a high stakes, made-for-TV competition.

The all-new Pro-AM Redfish Challenge series will feature two events in 2013; Chalmette, LA from March 8th - 10th and Punta Gorda, FL from October 4th - 6th. Registration is currently underway for the Chalmette event and fields are filling fast. Anglers interested in participating are encouraged to act now and call (478) 836-4266 to register. Registration will be on a first-come, first-serve basis and the $2,000 pro entry fee must be paid in full to guarantee a spot for the Chalmette event. Pros registered with a co-angler ($500 entry) will be given priority. To get more information about the Pro-Am please visit www.ifaproam.com.

Both events will be limited to a field size of approximately 25 pros and co-anglers and will feature a minimum guaranteed payout of $55,000 on the pro-side, including $25,000 for first place, and $12,500 for co- anglers. Both events also feature a shared weight format (two fish per day/boat) and will be broadcast to over 120 million combined TV households on NBC Sports Outdoors, Pursuit Channel, MAVTV, the Texas Channel and the World Fishing Network.

“We are thrilled to have Lucas Oil Marine Products as our newest tour sponsor and as the title sponsor of the new Redfish Challenge,” said IFA Marketing Director Bart Schad. “This nationally televised pro-am is an exciting opportunity and will bring together some of the best pros in the fishing industry. The initial response has been tremendous and we expect registrations to be full no later than December 1st for the Chalmette event.”

“We’re passionate about fishing and boating,” said Jamie Devney, Director of Sales and Marketing/Team Lucas. “It doesn’t matter if you’re a weekend angler or serious tournament fisherman; Lucas Oil marine products enhance the performance of any boat. Combine that with so many award winning products designed to help take care of tow vehicles, and we feel like our partnership with the IFA is a perfect fit.”

Drawing inshore anglers from Texas to the Carolinas and beyond, the IFA Redfish Tour is the largest and oldest redfish tour in the nation. Offering anglers the opportunity to compete in low-entry fee events, redfish anglers can fish close to home, minimize expenses and compete for lucrative winnings and contingency prizes.

The IFA Kayak Fishing Tour presented by Hobie Fishing is the fastest- growing kayak fishing tournament trail in the county. Kayak anglers competing in the catch-photograph-release tournaments can take advantage of the numerous money and product prizes awarded to competitors.


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